Building a Real Estate Broker Platformfor 24/7 Deal Flow
Real Estate - Vietnam - Broker Community Platform - Web & Mobile Development
Independent real estate brokers relied on fragmented tools and intermediaries to find opportunities, manage clients, and complete transactions. Newwave Solutions developed a cross-platform web and mobile platform that unified broker workflows, learning, community engagement, and daily operations into one experience. After launch, the full-featured platform strengthened broker participation, supported engagement beyond transactions, and contributed to a 50% increase in turnover.
About our client
The client is a Vietnamese proptech company building a digital platform for the real estate broker community
In the traditional brokerage model, project discovery, client management, learning, and transactions often happened across spreadsheets, chat apps, and disconnected personal networks. As more brokers moved toward independent work and online transactions became more common, this fragmented workflow became harder to sustain. The client needed a centralized platform where brokers could learn, connect, manage work, and move deals forward with greater control.
Their challenges
If Propcom failed to become a useful daily workspace, the client would face various adoption and growth risks
First, fragmented broker workflows could reduce usage frequency and long-term retention because brokers would still rely on separate tools. More importantly, dependence on intermediaries would make it harder to shift brokers toward a more proactive working model. weak engagement between transactions could slow community growth and raise reactivation costs. Ultimately, limited product ownership could make future changes harder to control, increasing operating costs and third-party dependency.
Service
Type
Cross-platform
Team size
27 persons
Our Approach
Newwave Solutions approached Propcom as a multi-module broker platform, not a single feature product. It is a cross-platform solution for web, Android, and iOS. The platform brings together the core activities brokers rely on every day, from project discovery and client management to communication and transaction support. To keep brokers active beyond individual deals, the solution also integrated PropSkill learning, community interaction, and gamified experiences. The team then adapted proven patterns from comparable platforms to fit Propcom’s goal of connecting real estate, technology, and finance in one broker-focused product.
Benefitfrom the App
Since implementation, the company has experienced exponential growth and reported a 50% increase in turnover
Our Solutions
As Propcom evolved, the scope expanded from broker operations and transaction support into a broader platform with multiple user journeys. Since the requirements vary constantly, Newwave worked closely with the client to evaluate new ideas, set priorities, and evaluate overall product experience. To manage this complexity, the project was supported by a 27-specialist team that connected business analysis, project management, and development in one delivery flow. With Agile delivery and Jira-based planning, the team kept priorities visible and helped Propcom grow as one connected broker platform instead of separate feature blocks.
Microservices architecture
Each module is built, scaled and updated independently, so growth in one area can’t destabilize the rest.
Message queues
Decoupled services with real-time sync, supporting 24/7 transactions without tight coupling.
AWS ECS + container orchestration
Cloud foundation that absorbs load spikes and stays stable as the platform scales, under the client’s control.
Flutter (Dart)
Android and iOS from one shared codebase, without doubling mobile effort.
Angular + VueJS
Powered feature-dense, interactive web interfaces and the broker dashboard.
WordPress
Content-managed pages so non-technical teams publish without engineering.
NodeJS
API services and real-time processing for transactions, messaging and activity.
MongoDB
Flexible data model across listings, courses, social posts and transactions.
RocketChat + Wowza
In-app messaging, live communication, and streaming, without leaving the platform.
Google Maps
Location for listings and discovery, core to how brokers present real estate.
Our Roles
- Analyzing
- Management
- Development
Product Outcomes
Brokers could discover projects, manage clients, communicate, and handle transactions within a single platform instead of switching between disconnected tools and channels. This created a more structured daily workflow and made the platform easier to use as a working hub.
Community features gave brokers a professional space to connect, exchange knowledge, and stay engaged beyond active transactions, turning Propcom into a regular interaction hub rather than a tool used only when a deal needed to be closed.
Brokers could explore projects, interact with clients, and manage transaction activities at any time. This supported a more independent working model, especially for brokers who needed faster access to information and deal progress outside traditional working hours.
The platform was delivered across web, Android, and iOS, allowing brokers to access the same workflows wherever they worked. This helped maintain continuity across devices and reduced friction when users moved between desktop and mobile.
The platform was delivered across web, Android, and iOS to give brokers consistent access to core workflows across devices, helping maintain operational continuity and reduce friction as users moved between desktop and mobile.
BusinessImpact
By consolidating broker workflows into one owned platform, Propcom helped the client create a stronger foundation for both user engagement and business growth.
- The client launched a full real estate broker platform that connected learning, community engagement, project discovery, client management, and 24/7 transaction workflows in one environment.
- After implementation, the company reported a 50% increase in turnover, showing how a more connected broker platform could support both user engagement and business growth.
- The platform gave brokers more reasons to return beyond individual transactions, helping support ongoing engagement among professional and semiprofessional users.
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